CategoriesAmazon Advertising

How to Get the Most Out of Your Amazon Marketing Service

Are you an author on Amazon and has not been selling your books due to competitions, advertising, and others, look no further as this free Amazon Marketing Service (AMS) video training will walk you through on how to advertise your books on Amazon so that you can start sell your books.  Amazon Marketing Services enables you to get your books in front of readers that are actively searching for books like yours.  With proper set up of Amazon ads, you will pay to make your books show up next to similar books that readers are already searching for.

You can also market your books to people who are searching for certain keywords, like keto diet, recipe books, property and investing, literally whatever you want.

Amazon Marketing Service

Amazon Marketing Service was launched in 2012, to enable sellers all over the world advertise their products.  Sellers can create ads for any product from books to toys, food, DIY, sports and outdoors and more.  It is separate from amazon.com; and it can be accessed here – https://advertising.amazon.com/. You will need to login using your existing Kindle Direct Publishing account or register for one to be able to access Amazon advertising. Once you login to your account on the Amazon advertising website based on the country of your choice, you will see the following prompt:

 

 

 

There are 3 different ads: sponsored products, sponsored brands and lockscreen ads.  You can choose any of the 3 ads, however, for authors, the best option to go with based on my setting up ads on Amazon is sponsored brands and lockscreen ads, the decision is yours and choose the model that you think is best for you. Amazon advertising is the only platform that allows authors to advertise their titles where the readers will buy their books as opposed to other platforms.  Now, let me explain the 3 types of Amazon advertising briefly.

Amazon’s sponsored product ads show up in the results when a user searches for something, for example, here is a screenshot of a sponsored ads (showing at the bottom of the image):

 

One thing about the advertisement is that they are almost indistinguishable from organic search results, and what you will notice is the word “Sponsored” at the bottom of the book or products.  To enjoy this type of ad, you must have written series of books and published at least three titles, so that you can guarantee a top spot on the search result pages with the ad type.

Sponsored brands are cost per click (CPC) ads that feature your brand logo, a custom headline, and multiple products.  The ads appear in relevant shopping results and help drive discovery of your brand among customers shopping for similar products.

 

Sponsored products are keyword or product targeted ads that promote your individual listings and appear in shopping results and on product detail pages on Amazon.  You can use automatic targeting to help you set up your ads in minutes.

 

Sponsored Products are keyword- or product-targeted ads that promote your individual listings and appear in shopping results and on product detail pages on Amazon. To help you launch your first campaign in minutes, you can use automatic targeting.

Lockscreen ads allow you to promote your eBooks directly to the customers most likely to buy your book(s).  You will engage readers with interest-targeted ads while they are on their Kindle e-readers and Fire tablets, thus making it easy for them to buy and download your titles.  See sample below:

 

 

Pay Per Click

While other advertising platforms like Google, Facebook, Instagram make you pay for impressions, Amazon advertising uses “pay-per-click” model. With this model, you can get millions of impressions on your ads, thereby gaining a lot of brand exposure, and pay nothing unless the impressions lead to a click.  With Amazon ads, you can afford to go with a broader targeting or even make mistakes without breaking the bank.  This means if you don’t get clicks on your ad, you won’t pay anything, however, this is not the goal (as every person would like to make sales).  However, with impressions, you will be able to learn the ropes of book advertising with a limited budged when you are just getting started.

Setting Up Campaign

Setting up Amazon ads campaign is quick and effective as you don’t rely on images like other advertising platforms like Facebook. Amazon advertising will use your book’s cover and metadata (title, sub-title, reviews, etc) to generate your ads.  There is no special requirement for a design or copy on your part if you go for Sponsored product ads.  All you need to do is decide on your targeting and bidding.  So, it takes less than five minutes to set up your first targeting campaign. However, manual targeting may take a bit of time since you must put together a list of keywords, products, or categories to target.

To learn more about Amazon advertising register to watch the free video training about Amazon Marketing Service.  Here are what you will be learning inside the video training:

 

Create your Amazon Marketing Service account in minutes.

Identify dozens of relevant books and keywords to target for maximum reach.

Set up your first ad campaign so that you can start to sell more books.

Understand the Amazon ads dashboard so that you will know exactly what you are doing.

Test and optimize your campaigns so they can convert at their highest potential. 

Similar courses are selling at well over $600.00, but this 5-day training is absolutely free.

Click here to access the free training.

CategoriesMake money online

The Ultimate Guide to Making Money Online

Proven Methods to Make Money Online Working from Home

Introduction: In today’s digital era, the opportunity to make money online while working from the comfort of your own home has become increasingly accessible. Whether you are looking for a side hustle or a full-time career, the internet offers a plethora of possibilities. In this article, we will explore five proven methods that can help you leverage the power of the internet and generate income from home. So, let’s dive in!

Freelancing: Freelancing has gained immense popularity in recent years, allowing individuals to utilize their skills and expertise to provide services to clients worldwide. Platforms like Upwork, FreelancerLegiit and Fiverr connect freelancers with businesses and individuals seeking specific services such as writing, graphic design, programming, marketing, and more. By creating a compelling profile, showcasing your portfolio, and consistently delivering high-quality work, you can build a solid client base and earn a substantial income as a freelancer.

Affiliate Marketing: Affiliate marketing involves promoting other people’s products or services and earning a commission for each sale or lead generated through your referral. Many companies offer affiliate programs, allowing you to sign up as an affiliate and receive a unique referral link. By leveraging various online channels like blogs, social media, email marketing, or YouTube, you can promote products relevant to your niche and earn commissions on successful conversions. It’s important to focus on building trust with your audience and providing genuine recommendations to maximize your affiliate marketing success.  To make a success in affiliate marketing, you need to learn how to give free resources away to your visitors so that you can capture their email addresses.  You will need to sign up with major autoresponders so that you can have a database for your customers.  Once you have captured enough emails, you can then begin to promote offers to your list and begin to earn affiliate commissions.  Listed below are the popular autoresponders that you can sign up with:

When you choose affiliate marketing as your preferred method of making money online, you need traffic to send to your affiliate links.  If you don’t learn the art of generating traffic (free and paid), you will never make or earn any commission.  For free traffic, you can use any of your preferred social media platforms to spread word within your friends and followers to learn about the product you are promoting.  Free traffic takes a long time and effort to convert into sales and this is where you will need to use paid traffic which could be Google ads, Microsoft ads, LinkedIn ads, Instagram ads and others.  Once you set up a paid traffic with your chosen platforms, you will need to track your clicks so that you will know which clicks are converting into sales or visitors coming and not buying from you.  The best tracking service software is Clickmagick.  While there are other tracking service software like Linktrackr, Clickmeter, Linktrack, Odoo and more, to me Clickmagick is the best among the rest.

There is also a popular website where you can get started for free to learn all about becoming successful with affiliate marketing and this website is called “wealthy affiliate“.  It is simple to register and start learning on how best to approach affiliate marketing to ensure you succeed within a short period of time.  You can use the free plan as long as you want until you are ready to upgrade.  Wealthy affiliate has a good community/groups where you can ask questions/guidance on how best to approach promoting affiliate products. 

Furthermore, to start on the right path, you will need a sales funnel where you will be able to create opt-in pages to give free resources away in exchange for email address and may be the first name of your potential visitors that will later become your customers.  You can just copy your affiliate links and begin to splash it over all your preferred social media platforms as it will not work and will look as if you are spamming your followers.  This could get you into trouble and if you are reported to the platform(s), you can get your account suspended or outright removal from the social media platform(s).  The best thing to do is to create either a sales page or an opt-in page and send traffic (free and paid) to your opt-in or landing pages.  To do this, you can use Systeme.io or Clickfunnels and other funnel providers out there.  Simply go to your preferred search engine which could be Google, Yahoo and others.  There are tons of websites that will allow you to create your funnels (opt-in, squeeze or landing pages), some are free to use like Systeme.io (it is free to sign up and has a free forever plan) which you can use until you are ready to upgrade.  Clickfunnels does not have a free forever plan, but you can start with a 14-day free trial during which time you can cancel if you think it is not good for you.  If you are new into internet marketing, I will advise to go with Systeme.io which is free to use until you are ready to take your affiliate marketing business to the next, then you can upgrade.

It is possible to also start a blog where you can write quality content to promote affiliate offers.  There are so many blogging platforms like Google Blogger, WordPress (free and paid) and much more.  While Google Blogger, WordPress.com is free to start a blog, WordPress.org is not free and to me I like WordPress.org as it gives you the flexibility to do what you like on your website instead of having to following difficulty principles like not being able to add affiliate links to all your contents.  My advise to anyone looking to do affiliate marketing or even other business venture will be to go with a paid option, where you will need a domain name and a hosting provider.

It is possible to start with the free option and later graduate to the paid version when you are ready to take your blogging to the next level.  You can also use Systeme.io to create a blog as part of its free plan has a blog creation.  However, if you plan to start on a paid plan, I will advise you to buy your domain name from Godaddy, Hostpapa, 123Reg, and a host of other companies.  For hosting companies, I highly recommend Siteground and other hosting providers like Bluehost, Hostinger and much more.

Publishing Books

Another popular method by which an individual can make money online is to become an author with Amazon Kindle Direct Publishing and other publishing platforms.  If you have a passion for writing, then put your writing into books and start generating income with it. To ensure you make money with your writing you will need the following software which will help you uncover hot and best selling books and the niche/category to use for your books:

The 2 software are highly targeted at authors that will like to skyrocket their writing and make decent income. Even if you don’t like writing and still want to make money from publishing books, the advent of ChatGPT will help you write your book.

Online Coaching or Consulting: If you possess in-depth knowledge and expertise in a particular field, you can offer online coaching or consulting services. Many people are willing to pay for expert guidance and personalized advice in areas such as business, fitness, personal development, language learning, and more. Platforms like Teachable and Udemy allow you to create and sell online courses, while one-on-one coaching sessions can be conducted through video calls or webinars. You can also set up your own website where you will be able to set up ads to drive traffic and if it converts into sales, you have succeeded in enrolling a candidate to your coaching program. By positioning yourself as an authority and delivering value to your clients, you can establish a profitable coaching or consulting business from home.

E-commerce and Dropshipping: With the rise of e-commerce platforms like Amazon, Shopify and WooCommerce, setting up an online store has become easier than ever. You can either sell your own products or opt for dropshipping, where you act as a middleman between the customer and the supplier. Dropshipping eliminates the need for inventory management and upfront investment, making it an attractive option for aspiring entrepreneurs. By conducting thorough market research, sourcing quality products, and implementing effective marketing strategies, you can create a profitable e-commerce business from the comfort of your home.  There are 2 types of dropshipping in which you can choose the type that you think will work best for you and you can combine the 2 together.  Below are the two types of dropshipping:

Traditional/Retail dropshipping:

This is a method by which you sign up with a Dropshipping company where you will have access to the list of the products being offered for sale to buyers.  To be successful with this type of dropshipping, you need to research and choose the niche/category that you would like to list the products and start selling to the public.  Some of the best dropshipping websites based on reviews and quality of products are:

Salehoo

Syncee

AppScenic

Wholesalebrands and others.

The 2nd type of dropshipping is popularly called print-on-demand and this is where you register with design companies like Printify, cafepress, Printful, gelato, teemill, teelaunch and much more.  The way it works is that you will login to your account and start designing if you are good with designs, otherwise, you will have to hire a freelancer to do the design for you and upload to your chosen platform(s).  The next step is to choose your preferred eCommerce platforms like Amazon, Shopify, Etsy, BigCommerce, Squarespace and so much more.  Once you have chosen the platform of your choice, you will then list the designs on the eCommerce platform and start driving traffic to your designs.  When it sells, you will login to your account on the print on demand website, place the order and the company will print and ship the item to your buyer.

Video Creation
Another way that an individual can use to make money is to create videos and upload it to YouTube.  Video creation can be in the form of educating people on how to do an activity which could how to cook, how to stay fit, fashion, sports, entertainment, training of pets, beauty, the list is endless.  YouTube is free to use and anyone can start  a video channel whether you have a good voice or not.
To be successful though, you will need to use video services like TubeBuddy, VIDIQ that will help you to find the right keywords, tags, headlines, contents and on how best to promote your videos so that you can have views, subscribers, likes, shares and comments.  If you can have great views, likes, shares, comments and subscribers, it will help to get your video(s) to YouTube first page search and also rank very well.

Content Creation and Monetization: If you have a passion for creating content, you can monetize your skills through platforms like YouTube, blogging, podcasting, or social media. By consistently producing high-quality content and growing your audience, you can leverage advertising revenue, brand sponsorships, affiliate marketing, and even create your own digital products to generate income. While content creation requires dedication, patience, and continuous improvement, it offers a creative and rewarding way to make money online.

Conclusion: Working from home and making money online is an appealing prospect for many individuals seeking flexibility and financial independence. The methods mentioned in this article, including freelancing, affiliate marketing, online coaching, e-commerce, video and content creation, have proven to be effective ways to generate income from home. Remember, success in the online world requires persistence, adaptability, and a commitment to delivering value to your audience or clients. Remember that you need to put in effort, work hard and persevere to make any the methods listed here to work for you.  Earning money online is not a get-rich-quick scheme, you have to pay the price before you can start to earn money otherwise, you wont earn a dime. So, choose a method that aligns with your skills and interests, and start your journey toward a profitable online career today!

CategoriesEbooks Publishing

Finding the Best Books to Sell Online with Book Software

Introduction:

In today’s digital age, the publishing industry has undergone a massive transformation. With the rise of online platforms like Amazon, Kobo, and various other publishing platforms, authors and entrepreneurs have opportunities to reach a global audience. However, with millions of books available, finding the right ones to sell can be a daunting task. This is where book software comes into play. In this article, we will explore the benefits of using book software to discover the best books to sell online, and how it can revolutionize your publishing journey.

Efficient Niche Research:

One of the key benefits of book software is its ability to conduct efficient niche research. It helps you identify profitable market segments and determine the demand for specific book categories. By analysing sales trends, reviews, and competition, book software provides valuable insights that empower you to choose book ideas with high market potential. This research-driven approach saves you time and effort, as you can focus on niches that are more likely to generate sales and profits.

Enhanced Competitor Analysis:

Successful entrepreneurs understand the importance of studying their competition. Book software allows you to analyze competitor books, including their covers, descriptions, pricing, and overall marketing strategies. This valuable information enables you to gain insights and inspiration for improving your own book’s performance. By leveraging the strengths and weaknesses of your competitors, you can position your book more effectively, create a compelling value proposition, and stand out in a crowded market.

Accurate Keyword Research:

Keywords play a vital role in increasing your book’s visibility on online platforms. Book software simplifies the process of keyword research by providing comprehensive data on the most relevant and high-performing keywords. By strategically incorporating these keywords in your book’s title, description, and backend, you can improve its chances of ranking higher in search results. This increased visibility translates into more exposure and potential sales, as readers discover your book while browsing their favourite online stores.

Streamlined Publishing Process:

Book software streamlines the publishing process, making it more efficient and user-friendly. It offers features like book description generators, cover design templates, and formatting options, enabling you to create professional-looking books with ease. With these tools at your disposal, you can optimize your book listings for higher conversions and sales. Additionally, book software often provides publishing analytics, allowing you to track sales, revenue, and royalties in real-time. This data-driven approach helps you make informed decisions about pricing, marketing strategies, and future book ideas.

Multi-Platform Opportunities:

The beauty of book software lies in its ability to explore multiple publishing platforms. Whether it is Amazon, Kobo, Barnes & Noble, or other platforms, book software equips you with the necessary insights to succeed across various channels. It helps you understand the preferences and buying behaviour of readers on different platforms, allowing you to tailor your marketing efforts accordingly. By tapping into a diverse range of platforms, you can expand your reach and maximize your book’s potential audience, increasing the chances of selling more copies.

Data-Driven Decision Making:

Book software empowers you with valuable data to make informed decisions throughout your publishing journey. By analysing sales estimates, pricing trends, and market demand, you can set realistic goals, refine your marketing strategies, and optimize your book’s performance. Instead of relying on guesswork, you have access to actionable insights that guide your decision-making process. This data-driven approach minimizes risks, enhances your competitiveness, and increases your chances of achieving long-term success in the online publishing industry.

If you are thinking about becoming a book writer, I highly recommend the following book software with their features:

Publisher Rocket

Publisher Rocket is a great software for both new and advanced authors with the following features:

Keyword Research: Discover the most profitable and relevant keywords for your book’s niche, helping you optimize your book’s visibility on Amazon and other platforms.

Competitive Analysis: Gain insights into your competitors’ book performance, including their sales estimates, reviews, and pricing strategies, enabling you to make data-driven decisions.

AMS Keyword and Category Research: Find the most effective keywords and categories to boost your book’s visibility in Amazon’s advertising platform (AMS), improving your ad campaigns’ performance.

Amazon Kindle Category Research: Identify the best categories to list your book in, increasing its chances of ranking high in the Amazon Kindle Store and gaining organic visibility.

AMS Book Marketing: Optimize your book’s marketing campaigns on Amazon by uncovering profitable AMS ad opportunities and maximizing your advertising budget. Benefits:

Increased Discoverability: Publisher Rocket helps you find the right keywords, categories, and advertising strategies to increase your book’s visibility on Amazon and other platforms, enhancing its chances of being discovered by potential readers.

Competitive Edge: By analysing your competition, you can gain valuable insights and make informed decisions about pricing, marketing, and positioning your book, giving you a competitive advantage.

Targeted Marketing: With Publisher Rocket’s keyword and AMS research features, you can create more effective marketing campaigns by targeting the right audience and optimizing your book’s ad performance.

Time and Cost Savings: By providing comprehensive data and analysis, Publisher Rocket saves you time and money by eliminating guesswork and helping you focus your efforts on what works best for your book.

I personally use Publisher Rocket and since I purchased this software, I have been able to sell more of my books and have discovered the best and hottest books to write and publish into Amazon Kindle and other publishing platforms.

The 2nd software is KDSPY and comes with the following features:

KDSPY: Features:

Niche Research: Identify profitable niches by analyzing sales data, reviews, and competition, helping you choose the right book ideas with high market potential.

Category Analysis: Evaluate the performance of different categories on Amazon, determining which ones are less competitive and offer greater opportunities for visibility and sales.

Keyword Analysis: Discover the most effective keywords to include in your book’s title, description, and backend, improving its chances of ranking high in Amazon search results.

Author Dashboard: Track the performance of your books, including sales, reviews, and rankings, providing you with actionable insights for optimizing your marketing strategies. Benefits:

Targeted Niche Selection:  With KDSPY, you will be able to target a specific niche that guarantees to sell more books and make a decent profit.

Although, I don’t use KDSPY, nevertheless, I highly recommend it as so many people have written great reviews about the software and if you are not happy with your purchase, it comes with a 60-day no questions asked money-back-guarantee.

This last bit of this information is on how to create and sell 6-pages books on Amazon.  Yes, you heard me right, it is just 6 pages and most authors are writing, selling and making profits with just 6-pages books.  This training is just $17 (front end) and if you put what you will learn in this training into practice, you would soon see that your 6-pages books are selling very well on Amazon and other platforms.  Buying this training has given me more benefits of writing short, descriptive and targeted books to sell on Amazon and even on other platforms where I sell books.

If you are not satisfied with your purchase, it comes with a no-brainer 14-day money-back-guarantee.

Take a look at the software and the 6-pages books creation training and I’m sure you won’t regret your decision to purchase the software and the training.